Frutzzy
Frutzy Fizzy Fruits – Logo Design
Logo design for a line of fruit-flavored syrups intended for sparkling water. These products serve as a healthier alternative to traditional syrups, offering a variety of fruity flavors. 🍏🍓
Concept
The main goal was to create a logo that reflects the freshness and energy of the product. The "fizzy" look of the name, with bubble elements, visually refers to the effervescence of sparkling water. 💧✨
Typography
The custom typeface is dynamic and modern, designed to grab attention. Slight distortions in the letterforms introduce a sense of playfulness and creativity, evoking the idea of flavor bursts. 🔠🎉
Color Palette
The logo comes in various color versions, easily adaptable to different flavors and marketing campaigns. The palette includes vibrant tones like red, green, yellow, and brown—symbolizing the variety of fruit flavors. 🌈🍒
Visual Theme
The visual identity is built around the idea of fruit "explosions" in sparkling water. Supporting graphics show fruits immersed in fizzy liquid, reinforcing the product’s fresh and natural qualities and visually communicating an instant flavor experience. 💥🍹
The Frutzy Fizzy Fruits logo successfully combines visual energy with the product’s message, creating a cohesive and engaging identity for this modern, health-conscious syrup line.
Its color flexibility and dynamic typography make it highly adaptable across various marketing contexts. 🍊💧









